After GOP Sen. Rob Portman publicly backed gay marriage, many Republican leaders softened their tune, straying from their party’s traditional platform. One may ask why the switch? According to a recent post on Politico—money. I couldn’t agree more. The GOP has been scrambling to redefine their party and reach out to voters whom they’ve alienated since their failed attempt to take back the White House in 2012. As public polls on gay marriage overwhelmingly tip the ball to the Democrat’s court, it becomes glaringly obvious that the Republican anti-gay marriage stance is a losing issue with voters. Losing issues don’t win elections and they don’t raise money. No one knows this better than GOP money man Karl Rove, who recently took the airwaves on “This Week” and backed up the notion that a Republican presidential candidate could publicly admit support for gay marriage.
The GOP’s obsession with culture wars has often rattled the nerves of donors. As a top GOP fundraising operative stated:
“Those donors are libertarian on social issues, and a lot of them support [gay marriage].”
Will we see the GOP support gay marriage? No. What we will see is a more “neutral stance.” Even Tea Party unicorn rider, Rand Paul, has encouraged a “neutral stance” on gay marriage. Why? Money. Sit back and watch potential 2016 GOP candidates dance around gay rights and soften their tune. Will it work? Maybe in the short-term, but voters don’t forget—especially gay voters. You can’t punch someone in the face for decades and then tell them you’re “neutral” on punching.